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The Deep Discovery Dive: How Negotiation Principles Create Opportunities for Growth 




Are you creating eureka moments when you negotiate, sell, or build relationships with the invaluable humans around you?




Discovery is not a pack of boring, closed-ended, scripted questions.  


And it's definitely not your pitch deck or your elevator speech, or your ineffective list of features, benefits, or attributes for your proposed product or service!


In fact, nearly everyone gets discovery wrong at first.


If you get it right- EUREKA!


Deals get made.  Sales get closed.  Minds get opened.  Relationships get sealed.


Come learn how.  And then begin to do what you learn.  Perhaps, we may even build a plan for a new habit in deep, authentic discovery!


This is a workshop guaranteed to improve leadership strategies, cold-calls and e-mails, "pitches" for sales or fundraising, scope and fee discussions for professional design services, monthly check-ins for employee retention, and just about any opportunity to persuade.

Who should come?:

- Sales professionals

- Sales team leaders

- CEOs,

- COOs

- Solopreneuers and Entrepreneurs


Key takeaways. You'll learn how to:​
  • Make meaningful observations from your counterpart's verbal, vocal, and visual cues.

  • Uncover the vision of pain that drives decisions.

  • Ask powerful questions that create discovery.

  • How to avoid turning discovery into an interrogation.

  • Learn how to get into your counterparties world.

  • Assume less.

  • Rapidly become a trusted advisor in many professional relationships.

  • Sell with less objection, obstruction, and with greater clarity!

Event Details

This event is a live, zoom webinar
Date: Friday, October 2
Time: 10 am - 12:00 pm EDT (UTC/GMT-4:00)
Tuition: Early Bird $97
After September 28, $197 USD
***enter code "iamanearlybird" at checkout to get the discount.
Don't delay


Register Below

Cancellation policy: you may cancel and get a full refund minus the cost of payment processing up to 24 hours prior to the start of the event. 

Dan Oblinger


What if a hostage negotiator made the jump to business negotiations?  What if the same skills that save lives can also craft lucrative scope and fee packages for your firm?  Dan Oblinger is an actively serving hostage negotiator commander for a large American city.  He is the author of two books, “Life or Death Listening: A Hostage Negotiator’s How-to Guide to Mastering the Essential Communication Skill” and “The 28 Laws of Listening: Best Practices for the Master Listener”.  Dan coaches and consults with companies on internal negotiation programs, especially when active listening can enhance their deal-making.  






Allan Tsang

Helping people excel in the art and science of negotiation, build stronger agreements, and get what they want without unnecessary compromises

Allan is a negotiation coach with over a decade of experience in training thousands of business owners and professionals to negotiate more effectively. His real-world expertise and track record of success can be adapted to virtually any industry or profession, with specializations in the Engineering, Technology, Manufacturing, Biomedical, and Aerospace sectors.


Born in Hong Kong, raised in Africa, and educated in the United States, Allan’s early career took him to Boston, New York, and Atlanta before finally settling in Virginia as a business coach. Fluent in English and Cantonese, his global experiences have shaped his perspectives and enhanced his ability to bridge cultural gaps, facilitate better communication, and build lasting agreements between opposing parties.

Allan’s clients include start-ups, multi-billion dollar companies, M&A’s, Inc. 500 Fastest Growing Companies, and Fortune "100 Best Companies to Work For". His no-nonsense coaching has been sought out to help land anchor clients, grow revenues, and resolve conflicts, as well as to negotiate mergers and acquisitions. With his training, Allan’s clients have successfully negotiated agreements with companies such as Google, Boeing, PepsiCo, Verizon, Northrop Grumman, CAT, GE, and Microsoft.

In addition to being named one of the “Top 20 Under 40” by the Blue Ridge Business Journal, he also serves on the board of advisers for RAMP, a regional business accelerator. Personally trained and mentored by the late Jim Camp, Allan is currently the North America and Asia Pacific Negotiation Coach for Camp Systems.

Alumni Program - Quarterly
Time is TBD
M.A.P. Negotiation Prog. Alumni